This section is not just about animation, but cultural animation. It’s a side project of mine that really gives meaning to my life. Read on to learn more.
Cultural animation was originally used in sociology. It was coined by Polish cultural theorist, Grzegorz Godlewski, as “identification, activation, and dynamisation of a particular sphere of cultural experience.” In other words, it meant the activation of a culture through creative means.
As someone with a multicultural background and love for computer animation, the term has been used in the context of “computer generated animation used as a means to preserve culture.” So far, it has been highlighted on this site as a means of capturing indigenous myths and legends, like my featured project Tales From Nanumea.
As cultures adapt and evolve, we risk the possibility of losing valuable wisdom from many, many years of evolution and knowledge-sharing. In the past, indigenous cultures passed on knowledge through oral storytelling. These creative and elaborate stories contained mountains of information about land, kinship ties, cosmologies, lessons learned, and much more. Through cultural animation, we find the hidden gems of a culture or story, extract it, and preserve it in time using animation or other digital means.
Anyone who’s interested in preserving culture. Cultural animation is a new niche of animation, which I have redefined to focus specifically on stories that preserve culture through animation. I typically work with culture-driven enterprises, as I believe cultural stories hold a lot of wisdom for future generations. It can be applied to cultures from rural communities, straight through to social enterprises. The goal is to capture the essence of your culture through powerful storytelling. I strongly believe that animation has the power to bridge gaps, heal the past, and create compelling futures.
My mission is to help animate 1,000 indigenous myths and legends by 2024. It does not matter whether I’ve animated the films myself, or have helped facilitate others.
The ultimate aim is to preserve the knowledge and wisdom of our ancestors, in a way that is fun, engaging and compelling for future generations to understand. By understanding your story and heritage, you can create a compelling future.
“George delivers excellent results. He is smart, quick and an astute, warm communicator. When working with us on our community-based digital media project, George easily built rapport, supported others to engage with new processes and facilitated some inspiring results. His commitment to supporting Indigenous cultural expression is highly commended.” ~Marjo Stroud, Co-Producer of Wadu Matyidi
As they say, “Those who cannot remember the past are condemned to repeat it.” We learn, we grow, but we must always strive to balance the needs of the past, present and future.
If you’re interested in one of my workshops, or are interested in getting one of your own cultures animated, feel free to contact me. If you want to join our community of Cultural Animation Enthusiasts, feel free to join our Linkedin group.